Taylor Swift's meteoric fame once cast a shadow over the box office potential of the forthcoming Exorcist film, however, the horror sequel has now found clearer skies. Swift's looming presence incited Universal Pictures to reschedule the debut of The Exorcist: Believer, pushing it a week ahead to October 6th.
This strategic decision followed Swift's revelation that her concert film for the Eras Tour would grace cinemas on October 13th, the initial date earmarked for Believer.
Blumhouse Shifts Amid Swift Surge
Horror industry magnate, Jason Blum of Blumhouse, took to social media to jovially remark on the switch, stating, "Look what you made me do.
The Exorcist: Believer moves to 10/6/23. #TaylorWins." This rescheduling was subsequently affirmed by Universal to Entertainment Weekly. The enthusiasm surrounding Swift's Eras Tour film was palpable. Evidence of this fervor surfaced when fans, colloquially termed "Swifties", overwhelmed AMC Theatres' app during the ticket sales, causing notable lags.
Furthermore, AMC will be the principal distributor for Swift's film, presenting it in various theaters, including its own Nicole Kidman-endorsed venues. While Swift wrapped up the initial leg of her Eras Tour in Los Angeles earlier this month, she's slated for more U.S.
performances in cities like Miami, Indianapolis, and New Orleans, post her expansive international tour in 2024. Regarding The Exorcist: Believer, Ellen Burstyn, a pivotal figure from William Friedkin's 1973 iconic film, will reprise her role.
She'll be joined by a fresh cast, including Leslie Odom Jr., Ann Dowd, Lidya Jewett, and Olivia Marcum. Believer, on its newly chosen premiere date, is set to contend with Sony's Dumb Money, a Craig Gillespie-directed drama-comedy that delves into the Reddit-inspired GameStop stock saga, headlined by Paul Dano and Seth Rogen.
Meanwhile, Martin Scorsese's magnum opus, Killers of the Flower Moon with stars like Leonardo DiCaprio, Lily Gladstone, and Robert De Niro, originally set for a limited release on the same date, will now see a broader release on October 20th.
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