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In a move that's bound to excite every Swiftie, Cinemark is offering fans an unparalleled cinematic experience. Beginning October 13, the movie theater giant will allow enthusiasts to privately rent out entire auditoriums to watch the highly anticipated film version of Taylor Swift’s “Eras Tour”.
Termed "Private Swiftie Parties", these screenings have a price tag of $800 (excluding taxes and additional charges) but offer a seating capacity for up to 40 people. When you consider that some die-hard fans paid that amount for just one ticket to Swift's legendary live tour, the deal seems even more enticing.
Cinemark’s chief marketing and content officer, Wanda Gierhart Fearing, couldn't contain her excitement over this offering. She said, “Giving fans the premier 'Taylor Swift: The Eras Tour' concert film experience in a private setting is truly exhilarating.
Dubbed as the concert of the decade, it’s only apt that we enhance the viewing pleasure on our mammoth screens accompanied by state-of-the-art surround sound. It's a perfect opportunity for fans to revel, sing, and dance alongside their loved ones”.
Swift's Film Poised for Record-Breaking Debut
The “Eras Tour” concert film, a cinematic representation of Swift’s phenomenal stadium tour, is making waves even before its official release. It's already clocked an impressive $26 million in presale tickets alone, breaking single-day records for AMC Theatres, the official film distributor and the globe's leading cinema chain.
With this momentum, industry insiders speculate that the film might make an entrance with a whopping $100 million or more in its opening – a rare feat for concert films. To put it in perspective, only blockbusters like “Barbie,” “The Super Mario Bros.
Movie,” “Guardians of the Galaxy Vol. 3,” “Spider-Man: Across the Spider-Verse,” and “Ant-Man and the Wasp: Quantumania” have managed to breach the triple-digit mark this year during their initial run.
For those not opting for the private viewing experience, ticket prices have a Swift-inspired touch. Adult tickets are priced at $19.89, while tickets for children and seniors are available at $13.13. This move undoubtedly underlines the impact of Taylor Swift's legacy on her fans and the entertainment industry alike.