Ajay Devgn & Kiara Advani Win IAA Brand Endorsers 2023



by NOUMAN RASOOL

Ajay Devgn & Kiara Advani Win IAA Brand Endorsers 2023
Ajay Devgn & Kiara Advani Win IAA Brand Endorsers 2023

The International Advertising Association (IAA) India Chapter, the esteemed consortium for marketing, media, and advertising mavens, recently rolled out the red carpet for the 10th edition of the illustrious IAA Leadership Awards.

Hosted on August 9th in the heart of India's entertainment and business capital, Mumbai, this event aimed to spotlight the stellar strides taken by industry frontrunners. Drawing over 400 luminaries from the spheres of marketing, media, and advertising, this edition was nothing short of a grand celebration.

These professionals congregated to raise a toast to the exemplary feats achieved by their peers, showcasing the vibrant tapestry of innovation that the Indian advertising world is renowned for.

Diverse Sectors Shine at IAA

The awards spanned an impressive 15 categories, encapsulating a myriad of sectors such as automobiles, FMCG, e-commerce, Edtech, retail, financial services, and consumer durables.

These categories were meticulously designed to honor the myriad accomplishments, pioneering efforts, and transformative insights brought forth by stalwarts in their respective domains. Gracing the event with his esteemed presence was the Deputy Chief Minister of Maharashtra, Devendra Fadnavis, who took on the mantle of the chief guest.

Steering the jury's critical decision-making was the distinguished Nadir B. Godrej, serving as the Jury Chairperson. Among the glittering array of accolades, Adar Poonawalla clinched the coveted IAA Business Leader of the Year Award, a testament to his profound business acumen and leadership prowess.

Furthermore, the Indian cinematic realm also witnessed its stars shining brightly, as acclaimed actors Ajay Devgn and Kiara Advani were anointed as the IAA Brand Endorsers of the Year. Their magnetism and credibility have notably enhanced brand value, cementing their place as trusted voices in advertising.

But the evening's reverence did not stop there. Dr. Bhaskar Das, a luminary in the industry, received the highest recognition. He was ushered into the IAA Hall of Fame, celebrating a legacy marked by dedication, innovation, and impactful contributions to the world of advertising.

All in all, the 10th IAA Leadership Awards was more than just a ceremony. It was a symphony of accomplishments, a testament to the resilience and creativity of an industry that continues to inspire.