Trump Hints at 'Unified Reich' in Social Media Clip

Trump video controversy sparks backlash and campaign clarification

by Zain ul Abedin
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Trump Hints at 'Unified Reich' in Social Media Clip
© Pool/Getty Images

Former President Donald Trump posted a video on his social media platform on Monday that employs language reminiscent of Nazi Germany, suggesting there will be a "Unified Reich" if he wins the 2024 election. The phrase "Unified Reich" is featured as part of hypothetical news headlines that announce Trump's potential victory in the 2024 election, with the narrator asking, "What happens after Donald Trump wins?" Under a large headline reading, "WHAT'S NEXT FOR AMERICA?" there is a smaller subheadline that appears to state: "INDUSTRIAL STRENGTH SIGNIFICANTLY INCREASED DRIVEN BY THE CREATION OF A UNIFIED REICH." The video further predicts an economic boom, tax cuts, enhanced border security, and the deportation of undocumented immigrants if Trump secures a win in the 2024 election.

Campaign Denies Responsibility

In response to inquiries from the Associated Press, the Trump campaign insisted that the video is not an official campaign production but rather a repost from a staffer who overlooked the controversial wording.

"This was not a campaign video; it was created by a random account online and reposted by a staffer who clearly did not see the word while the President was in court," Karoline Leavitt, the campaign press secretary, said in a statement.

The video was posted at 1:58 p.m. ET, coinciding with the lunch break during Trump's hush money trial. By late Monday night, the video remained available online. A spokesperson for the Biden-Harris 2024 campaign strongly criticized the video, accusing it of echoing rhetoric from Adolf Hitler's "Mein Kampf." "America, stop scrolling and pay attention.

Donald Trump is not playing games; he is telling America exactly what he intends to do if he regains power: rule as a dictator over a ‘unified Reich.’ Parroting ‘Mein Kampf’ while you warn of a bloodbath if you lose is the type of unhinged behavior you get from a guy who knows that democracy continues to reject his extreme vision of chaos, division, and violence," the statement from spokesperson James Singer read.

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