Tottenham football player and England representative Harry Kane founded a foundation whose main goal will be to normalize the conversation about mental health. The Tottenham striker said that he wanted to "overcome" the stigma attached to this topic in this way.
The basic idea is for the foundation to promote positive habits and make talking about mental health an everyday, normal topic. The news about the start of the foundation's work was announced on World Mental Health Day.
On this day, the Football Association and numerous footballers from England participate in various ways in actions that promote the conversation about mental health problems.
Harry Kane Foundation
It is intended that the Harry Kane Foundation will utilize the Tottenham striker's high profile in order to normalize conversations around mental health and promote healthy habits that will reduce stigma surrounding mental illness.Animation will be produced that depicts his journey from grassroots football to the position of England captain, he will also appear on BBC's CBeebies Bedtime Stories narrated by a star-studded line-up, and he will collaborate with the Premier League on educational materials for children.
"I am delighted to launch my foundation today on World Mental Health Day. It marks the start of my journey to learn more about mental health and use my position hopefully to encourage others to look after their mental health, be their best and not be afraid to ask for help.
"While I'm far from an expert on the subject, I've learnt that there is a growing number of people who need to learn positive coping strategies and build resilience to deal with adversity. "I am excited to be working in support of some amazing organisations and causes close to my heart.
I've really enjoyed working on all the activations we are launching and I'm looking forward sharing other projects coming soon."
World Mental Health Day
A global day to promote mental health awareness, education and advocacy against social stigma, World Mental Health Day is observed on October 10, 2016.
This event was first observed in 1992 at the initiative of the World Federation for Mental Health, an international mental health organization that has members and contacts in more than 150 countries.